University of Wisconsin Center for Cooperatives

The Farmer-Food Buyer Dialogue Project


Greg Lawless, G.W. Stevenson, John Hendrickson, Robert Cropp
UWCC Occasional Paper No. 13 November 1999

TABLE OF CONTENTS

CHAPTER I: AN INTRODUCTION
The Regional Food System Approach
Definitions Of Terms
Marketing Opportunities in the Local Food Marketplace for Wisconsin Farmers

CHAPTER II: THE LOCAL FARM SECTOR
Categorization of Wisconsin Farms
Marketing Options for Wisconsin Farmers
Market Obstacles and Opportunities in Wisconsin: From the Farmer Perspective
Working with Food Buyers

CHAPTER III: THE RETAIL AND RESTAURANT SECTORS
The Retail Grocery Sector
The Restaurant Sector

CHAPTER IV: CONCLUSION
Home Grown Wisconsin: Revisited
Five General Recommendations

END NOTES


 Return to UWCC Homepage