University of Wisconsin Center for Cooperatives
Journal of Agricultural Cooperation
INVITED PAPER


Title The Role of Management Behavior in Agricultural Cooperatives
Author(s) Michael L. Cook
Series Volume 9
Issue Date 1994
Abstract Mintzburg's managerial working role model is used to explore the ways role and behavior of the general manager of a user-oriented firm differ from those of the manager of an investor-owned fimn (IOF). It is argued that, in the roles of conflict resolution, resource allocation, information spokesperson, and leadership, the challenges of a user-oriented manager are not only significantly different but often more difficult.

It is concluded that managers comfortable with complexity; technical-operation, people-oriented resource allocation; multi-stakeholder communication; and with strong coalition-building skills are most successful in user-oriented organizations.


 Return to UWCC Homepage